Heller News

Heller Places Director, Business Intelligence and Artificial Intelligence for Crayola

Written by Heller | Apr 10, 2025 1:00:00 PM

Heller was recently retained by Crayola to recruit a Director, Business Intelligence and Artificial Intelligence. Crayola LLC, a Hallmark company headquartered in Easton, Penn., is the leading consumer products brand in the children's creative expression category. Crayola sells its products in more than 80 countries and in 12 different languages. For this role, we identified Haja Adaiyar, who most recently served as Director, Data Analytics at Capgemini. Adaiyar holds an MBA from Stevens Institute of Technology. Congratulations, Haja!